Week 125

Brut Magazin published three interview clips with Igor and me (in German). See us talking about our work and our thinking on topics like strategy, digital dualism and ethics.

Brut Magazin

This week, we have something different for you. A few weeks ago, a couple of students visited us to film an interview with us for the next edition of the Brut Magazin. Those poor guys had to listen to us for two hours, only pleading for a break when they needed to empty their memory cards.

Brut Magazin Interview Igor

You can now watch the results on the freshly launched Brut Magazin Website. There’s an 11 minutes long clip, in which we talk about who we are, what we do and why we don’t think that digital makes us stupid. There are two more shorter clips, in which we talk about ethics in our consulting work and introduce our approach to the 4-days-work-week. All videos are in German.

Brut Magazin Interview

Brut Magazin Interview

The Videos:

Week 67

While we finished last the last year with a brief break and recharged our batteries, this year starts with a flurry of activities.

While we finished the last year with a brief break and recharged our batteries, this year starts with a flurry of activities.

As Igor and Johannes are heads-down working on a big presentation later this week, I had the chance to put a little time into a research/forecasting experiment. At this point, we’re gathering input from a few friends and colleagues. Too early to go into details, except to say: A big thank you to our participants! More on that when we have more.


Last week, Igor hinted at a premium newsletter we’ve been working on. We’ve been getting quite a bit of interest and valuable feedback over the last week. Seems like there’s quite some demand for “executive summary”-style digests that give a brief overview while putting emergent developments into context. Especially in larger corporations this kind of overview is essential: Those in charge need to process huge amounts of information on a daily basis, and are expected to always be on top of things. “Glanceable” information that makes it easy to decide if skimming is enough or if you need to dig in can help people be better at their job.

Interestingly, one of the big questions here isn’t so much the content, but rather if you’d better go with a one-size-fits-all newsletter or a highly customized one. After all, the economics of these two models differ vastly. We’ll keep iterating on this.

Speaking of newsletters, you can also get this blog (weeknotes + weekly reading recommendations) delivered straight to your inbox. We see more and more people signing up, so it seems worth pointing out once more. (Sign up here.)


A brief update on two events. One, we’re finalizing the speaker lists for Next Berlin, where Igor and I each curate a track. No names before the Next team announces them, but I can tell you that I’m very excited about the upcoming line-up. Two, there’s a Quantified Self event on the horizon. We’ve been working with a great partner on this, so once we’ve locked down the details, you’ll be the first to know. So keep an eye on our blog and our tweets at @thirdwaveberlin.


It seems that interest in self-tracking, the so-called Quantified Self, isn’t waning anytime soon. Just a couple of weeks ago, dradio Kultur interviewed us about how and why more and more people track their behavior. Last week another journalist prepared a radio feature on the Quantified Self and how this trend might impact society and the individual. We really enjoy these interviews and practically use them as sparring practice. While we look forward to hearing the result, we’ve also been asked to write a couple pieces on this subject that should be out soon. We’ll provide links once we get them.

Congratulations, Gidsy!

Sharing an office, we’ve had the chance to see Gidsy grow from idea to company to final product, and now we get to see them move on to the next level. Over the weekend, Gidsy announced their first big round of funding. Yes, Ashton Kutcher is among the investors. This is a huge step for any young startup. Edial, Floris, Philipp and the whole Gidsy crew: We couldn’t be happier for you guys. Congratulations! Next step: World domination. Definitively keep an eye on these guys. Or even better, go to their website right now book an activity.

Interview: The Quantified Self

Christian Grasse interviews us for Deutschlandradio Kultur as part of a big feature about the Quantified Self. The feature aired last night and is now available online.

Christian Grasse interviewed us for Deutschlandradio Kultur as part of a big feature about the Quantified Self. The feature aired last night and is now available online in German: Die Vermessung des Selbst.

Interview time.

The interview was good fun, particularly since we got a chance to really dig into the topic and bounce ideas with Christian, too.

The mp3 version is about 30 minutes long. There’s a full text transcript of the interview, too.

Cognitive Cities is a wrap!

As we wind down from the Cognitive Cities weekend, we’re rubbing our tired eyes and asking each other “Did this really happen? Did it really exceed all our expectations?” The answer is – Yes, indeed, it did. Thank you.

As we wind down from the Cognitive Cities weekend, we’re rubbing our tired eyes and asking each other “Did this really happen? Did it really exceed all our expectations?” The answer is – Yes, indeed, it did. We had an absolute blast having you all as our guests. We’re super grateful for your participation, your enthusiasm and your feedback.

How we got here

When we started the Cognitive Cities blog, it was just a place of a few friends to share their findings about this emerging topic around cities and technology with each other. We are all geeks and were thrilled about the new possibilities of using our smartphones and other gadgets to interact with our urban surroundings.

The more we dived into the field, the more excited we became by the opportunities of all kinds of disciplines involved like architecture, design, mobile, city planning, politics, gardening and technology in general. Finally, being interested in everything made sense. Unfortunately, almost nobody else in Germany seemed to know about this field. So we decided that the best way for us to push it forward was to organize a conference.

Photos, videos, slides

We’re now trying to connect all the conference documentation and artifacts to make sure that the content and conversations continue and expand. While we’re compiling a comprehensive list of the coverage as well as our own videos (soon on the CoCities website and Twitter), here’s a first glimpse of what has been popping up on the interwebs.

There’s a Flickr group where you can add your photos from this weekend here:

Some of the presentations are on Slideshare already (more soon):

KS12 also did an interview with our lovely moderator Ben Hammersley:

Future Perspectives TN2020: Ben Hammersley from KS12 on Vimeo.


The conversations started at CoCities shouldn’t fade anytime soon. Make sure to connect to the other attendees. A good place to start are the Facebook event page and Lanyrd.


There are so many people we want to thank for making this possible, we can only highlight some of you. First of all, our speakers: thank you so, so much for agreeing to pitch in on this one. We really appreciate it. Second, a big thumbs up to all of you who attended and participated, either live at one of the conference days or by contributing online. Third, a big thank you to our sponsor smart, without whom CoCities wouldn’t have been possible and our media partners. And last but not least the whole team, all of whom put in tremendous efforts without any financial rewards – CoCities was truly a work of passion: Yourneighbours, Martin Spindler, Fabian MürmannMarkus Reuter, Axel Quack, Wiebke Herger and our lovely volunteers.


We don’t want to miss the chance to hear from you about what worked and what we could do better next time. We’ve created a short survey with just four questions. It would be great help if you could take a couple of minutes and let us know what you think.