The videos of all Next Conference 2011 presentations are available online now. Here we collected the talks from the Social Layer track that we curated this year. Enjoy!
- Matt Gierhart (Ogilvy Action): Social Activation: Eyeballs Don’t Equal Sales?
- David Noël (SoundCloud): The Secret Diary of a Community Evangelist
- Matt Stinchcomb (Etsy): Community Matters
- Bastian Unterberg (Jovoto): Earning Media through Collaboration – Don Draper Socialised
- Jochen Adler (Deutsche Bank): Microblogging at a Global Player: Web to Enterprise 2.0
- Michael Trautmann (kempertrautmann): Use Social Media for Social Marketing – it Works!
- Florian Steps (Vodafone): To Hell and Back – the Vodafone Brand in the Digital Age
- Will Samson (Contagious Magazine): Next Level Engagement
- Amanda Rose (Twestival): Social Change Through Social Media
- Birgit Gebhardt (Trendbüro): Being up-to-data
Check out all Next11 videos here.